Module 1: Understanding the Franchise Model

• Chapter 1 — What Is a Franchise and How Does It Work?
• Chapter 2 — Types of Franchises and Industry Overview
• Chapter 3 — Benefits and Limitations of Franchising
• Chapter 4 — Franchise vs. Starting from Scratch

Module 2: Choosing the Right Franchise

• Chapter 1 — Self-Assessment and Lifestyle Alignment
• Chapter 2 — Franchise Research and Discovery Process
• Chapter 3 — Comparing Franchise Opportunities
• Chapter 4 — Speaking with Current Franchisees

Module 3: Legal, Financial & Compliance Setup

• Chapter 1 — Understanding the Franchise Disclosure Document (FDD)
• Chapter 2 — Legal Requirements and Franchise Agreements
• Chapter 3 — Funding Your Franchise (Loans, Investors, etc.)
• Chapter 4 — Setting Up Accounting, Taxes, and Insurance

Module 4: Launching Your First Unit

• Chapter 1 — Site Selection and Lease Negotiation
• Chapter 2 — Buildout, Equipment, and Inventory Setup
• Chapter 3 — Grand Opening Planning and Execution
• Chapter 4 — Training and Compliance with Brand Standards

Module 5: Marketing & Customer Acquisition

• Chapter 1 — Franchise Marketing Guidelines and Support
• Chapter 2 — Local Marketing Campaigns That Work
• Chapter 3 — Customer Retention and Loyalty Programs
• Chapter 4 — Managing Online Reviews and Local Reputation

Module 6: Managing Daily Operations

• Chapter 1 — Staff Hiring, Scheduling, and Payroll
• Chapter 2 — Inventory, Vendor Management, and Logistics
• Chapter 3 — Operational SOPs and Quality Control
• Chapter 4 — Managing Profitability and KPIs

Module 7: Scaling and Multi-Unit Growth

• Chapter 1 — When and How to Open a Second Location
• Chapter 2 — Multi-Unit Management Systems
• Chapter 3 — Regional Marketing and Expansion Strategy
• Chapter 4 — Exit Options, Resale, or Passive Ownership

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