COACHING BUSINESS: Build a High-Ticket Program & Sell Fast

COACHING BUSINESS: Build a High-Ticket Program & Sell Fast

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Summary

The COACHING BUSINESS program is a step-by-step blueprint for launching and scaling a premium coaching business. Designed for experts, consultants, and aspiring coaches, this program helps you turn your knowledge into a high-impact, high-ticket offer that sells. With a strong focus on clarity, positioning, value delivery, and results-driven marketing, you'll create a transformational coaching program and build a sales system that attracts committed clients. This is more than just branding and funnels—it’s a complete path to building a business that creates real transformation and consistent income.

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You’ll Learn

  • How to design a premium coaching offer that delivers massive value
  • The psychology and structure behind high-ticket pricing
  • How to generate leads and book sales calls without paid ads
  • The art of converting prospects with value-based sales conversations
  • How to build a results-driven program and deliver client outcomes
  • Systems for automating and scaling your coaching business

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Curriculum

Module 1: Coaching Business Foundations

  • Chapter 1 — Understanding the Coaching Business Model
  • Chapter 2 — Choosing Your Niche and Target Market
  • Chapter 3 — Identifying the Transformation You Offer
  • Chapter 4 — Shifting Into the Coach/CEO Mindset

Module 2: Building Your High-Ticket Offer

  • Chapter 1 — The Anatomy of a Premium Offer
  • Chapter 2 — Designing Your Signature Framework
  • Chapter 3 — Structuring Your Delivery Model (1:1, Group, Hybrid)
  • Chapter 4 — Creating Irresistible Bonuses and Value Adds
  • Chapter 5 — Pricing Psychology and Positioning

Module 3: Content and Authority Marketing

  • Chapter 1 — Building Your Personal Brand as a Coach
  • Chapter 2 — Creating Content That Converts
  • Chapter 3 — Social Proof and Case Study Marketing
  • Chapter 4 — Growing an Engaged Online Audience

Module 4: Organic Lead Generation

  • Chapter 1 — Social Media Strategies That Drive DMs
  • Chapter 2 — Community Building on Facebook and LinkedIn
  • Chapter 3 — Using Challenges, Workshops, and Webinars
  • Chapter 4 — Lead Magnets and Email List Growth

Module 5: The Sales Process

  • Chapter 1 — The Sales Psychology of High-Ticket Buyers
  • Chapter 2 — Pre-Qualifying and Booking Sales Calls
  • Chapter 3 — Running Value-Based Sales Calls
  • Chapter 4 — Overcoming Objections with Confidence
  • Chapter 5 — Ethical Closing and Enrollment Scripts

Module 6: Client Delivery and Experience

  • Chapter 1 — Onboarding and Setting Expectations
  • Chapter 2 — Weekly Coaching Structure and Support
  • Chapter 3 — Accountability and Results Tracking
  • Chapter 4 — Client Retention and Referral Systems

Module 7: Scaling and Automating Your Business

  • Chapter 1 — Building Evergreen Systems
  • Chapter 2 — Creating Funnels and Email Automation
  • Chapter 3 — Hiring Coaches or Support Team
  • Chapter 4 — Group Program Scaling Models

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